Tackling #sunpoverty with Escentual
Our partnership with Escentual
Help us end #SunPoverty
Escentual is committed to eradicating the damage caused by #SunPoverty in the UK, by donating tens of thousands of sunscreens to children who can’t afford it. They are also helping to educate school children about the dangers of not protecting themselves from UV rays.
Their aim is to teach and establish good sun habits during youth, while providing equal opportunities to disadvantaged children through their #SunPoverty campaign. They are also calling on the Government to abolish VAT on children’s sunscreen, as it’s not discretionary, it’s a necessity.
We are delighted to partner with Escentual and support them in their mission. Together we can amplify their message and extend their reach across the UK through our network of charitable organisations, who can access this essential product to give to the families they support.
Why is this important?
Media Enquiries
For any media enquiries, please contact: Aduro Communications - natasha@adurocommunications.co.uk
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