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Every person deserves to wake up and feel clean. But for millions of people in the UK living in hygiene poverty, this human right can feel more like an unattainable luxury.

Millions of adults are experiencing hygiene poverty in the UK right now. We see this in our community. We’re supporting more and more people who are being faced with the impossible decision to eat, heat or keep clean. 

What is hygiene poverty? Hygiene poverty is not being able to afford everyday personal hygiene products many of us take for granted Many people experiencing hygiene poverty face the impossible choice to heat, eat or keep clean.

This 12th September is the first End Digital Poverty Day. Charlotte, our Partnerships & Impact Director shares what we’re doing and why it’s about equal opportunities for all. 

Last year, we published our landmark, Human Right to Hygiene report which mapped the systems that drive hygiene poverty and outlined a set of clear steps to tackle hygiene poverty in a Roadmap for Change.  One year later, we wanted to share how we’ve worked to tackle hygiene poverty, the impact we’ve had to-date, and our next steps along our Roadmap for Change.  

ESG stands for Environment, Social and Governance. It essentially extends the traditional sustainability issues of just environmental impact, to also include good governance practices and social factors. Here at In Kind Direct, we believe that improving lives shouldn’t cost the earth.

We are excited to announce the launch of our 3rd hygiene poverty campaign with Unilever and Tesco – the campaign is now bigger then ever as we have been joined by three more manufacturers: Kimberly Clark, Essity, and Haleon.

Download these campaign assets to help us encourage other charitable organisations to join our network. Registered charities, schools, nurseries, youth groups, baby banks, community centres, CICs, food projects are eligible to join and access a wide range of summer and back to school products.

Early Essentials is a Manchester based charity that helps vulnerable pregnant women, mothers and their babies by providing essential items. Their Moses basket starter packs, filled with essential products for both Mums and babies, are saving lives within their community.