Our impact - In Kind Direct



supported charitable organisations

people reached every week

27 million pounds logo

savings unlocked into the charity sector

2021 Impact report

Read our impact report.

Impact report 2021

We enable manufacturers and retailers to support communities at scale, with the most needed products. In 2021, we distributed:

283k nappies

a week’s supply for over 6.4K happy babies to feel comfortable and safe

563k toilet rolls

enough to help 19K families for a month to feel clean

5M hot drinks

millions of friendly chats in homes and community centres across the country

817k bottles of handwash

enough for 43million hand cleanses, to support people getting back together safely

708.5k laundry products

enough to support 113K families for a month to feel confident

1.5m period products

enabling at least 78.5K periods with dignity

We power local charitable organisations. We amplify their insight, deliver new research, to secure the most needed products. The savings we generate enable them to do more for less, when resources are stretched to the limit. Scroll below for how we helped in 2021:

950 organisations joined our network

80% of network partners said the need for their support has increased

33% were able to engage people they otherwise could not

1 in 5 started a new service with the savings we generated