Product Giving Tuesday

Giving Tuesday In kind direct

This Giving Tuesday, a number of our longstanding partners have pledged to donate products to In Kind Direct and embrace product giving. Our mission is to ensure everyone has access to life's essentials and that no usable product goes to waste. We cannot achieve this without the ongoing commitment and generosity of our donor companies.

The Manifesto

In 2017, to celebrate our 20th anniversary, In Kind Direct commissioned PwC to undertake some research and analysis of the product giving sector. As a follow-up to the research’s findings, we published our Manifesto ‘Join the Product Giving Revolution’. The Manifesto sets out clear commitments for In Kind Direct and donor companies to meet the challenges of the future and generate more social impact. 24 manufacturers and retailers signed it at the time.

This year we called upon these signatories and a number of our other partner companies to donate and pledge products as part of Giving Tuesday.

What is Giving Tuesday?

Giving Tuesday is a global day dedicated to giving back. A day where everyone, everywhere can do something to support the good causes and communities that mean so much to them. It is a day to celebrate and encourage giving in all its forms. Giving Tuesday started in the US in 2012 as a day to give back. It harnessed the power of social media and collaboration to inspire millions of people right across the world to come together on one day. Today it generally kicks off the charitable season and the end-of-year giving.

Companies involved in our Giving Tuesday campaign will appear here as they are announced!


Faith in nature
Manhattan Toy
Premier Paper

Donate Products

With your help we can ensure that no usable product goes to waste and everyone has access to life’s essentials!

If you work for a company and would like to join the Product Giving revolution, please get in touch with Maya, Chris and Ellie via email(below) or call 0300 3020200

Donate Money

Giving Tuesday is a global day dedicated to giving back. You can support In Kind Direct’s vital work by donating money too. Your generosity will help us to continue distributing essential products to those who need them the most.

How can you get involved?

Like and share posts on Giving Tuesday across our social media platforms